Here's my book marketing plan for my novel Perfects that I will publish in January 2017. My current planned publication date is over 11 months away. You could be forgiven for thinking that I'm jumping the gun a bit. However what I've learnt is that doing this properly takes time. Planning the Book Marketing Plan A book marketing plan is no different to any other sort of project plan. You need to work out what you need to do, break it into bite sized chunks and identify the dependencies. I've done that and also identified my critical path. Working back from the start you need to be able to send out advance reading copies to reviewers. Many of the more popular, and therefore more useful, review sites have a wait time in months. So you need to allow about three…
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