Tag archives for B203 - Page 2
Leadership Values – How do they develop?
I'm currently in the midst of the HR component of my current Open University module (B203). It got me thinking about my leadership values and how they developed from my experiences as a leader. Young Leader My introduction to leadership came at the age of 16. As part of my Venture Scout activities I helped out with the 1st Glen Lusset cub scouts. This involved running activities for 7-10 year old boys, including teaching them how to start fires. I then went to university and became a Territorial Army Officer Cadet (at 17 and a half). My first formal leadership training was from the British Army. This training was backed up with practical experience, leading scouts and soldiers (similar outlooks, soldiers are older and have guns). This strongly shaped my leadership values. Civil Service Leadership I joined the civil service from university (after a six month…
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Book Review – Marketing Essentials by Sally Dibb & Lyndon Simkin
Marketing Essentials by Sally Dibb My rating: 1 of 5 stars This was the main course book for the marketing component of an undergraduate business module (B203). As a course book this was functionally useless. For example the introduction of the extended marketing mix on pg319 is simply a bulleted list. The very next section, where normally one would expect referenced explanation of the concept is about Service Quality. This is somewhat a non-sequitor. This made it very trying to engage with the course material. There are nuggets of useful information in there, and an interesting section on how public and charitable organisations differ from for profit companies. However it is very badly structured, not everything is properly explained or referenced. If the author had written this as an undergrad assignment then they would have failed. What it needs is…
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B203 Started
My next Open University course (B203 Business Functions in Context) started at the weekend, and the books finally ; You can see from the picture both what the course covers and also that for the first time in the seven OU modules I've done the course books have not been produced by the OU itself. I'm not sure if that is just a peculiarity of this course or whether it represents a shift in OU policy. It could easily be a way to save some money. Anyway I guess I have some reading to get on